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Die Neumitgliederwerbung von SPD und CDU im Vergleich

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Book Series: Parteien in Theorie und Empirie ISBN: 9783847416395 Year: Pages: 474 DOI: 10.3224/84742495 Language: German
Publisher: Verlag Barbara Budrich
Subject: Political Science
Added to DOAB on : 2020-11-25 00:01:27

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Is the loss of members of German popular parties an unstoppable scenario of decline or a reversible phenomenon? The first systematic research shows in a comparative analysis of the strategies of the German parties CDU and SPD in recruiting new party members that it is worthwhile to enter a completely new field of investigation. The study reveals that the loss of members can be stopped at the cost of further professionalization of party members.

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