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Selected Issues in Global Health Communications

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ISBN: 9781789237894 9781789237900 Year: Pages: 90 DOI: 10.5772/intechopen.72462 Language: English
Publisher: IntechOpen
Subject: Public Health
Added to DOAB on : 2019-10-03 07:51:52

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This book was written to give scholars an opportunity to examine selected issues in health communication. There are many challenges in health communication, such as the shortage of evaluations on social marketing interventions, the need for a framework to easily apply social marketing practices to campaigns, and the difficulty of applying theory to improve communication. To address these challenges, the four chapters, including an introductory chapter, introduce several health communication topics, including social marketing, the application of theory, and message design to promote social communication. Readers can expect concise topic overviews with clear steps and examples of how to apply the methods discussed in each chapter.

Quality Management and Quality Control - New Trends and Developments

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ISBN: 9781789238778 9781789238785 Year: Pages: 144 DOI: 10.5772/intechopen.77523 Language: English
Publisher: IntechOpen
Subject: Business and Management
Added to DOAB on : 2019-10-03 07:51:53

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Quality management (QM) practices are the basis for the successful implementation and maintenance of any QM system. Quality control (QC) is identified as a QM component. Therefore, QM effectiveness is dependent on the QC strategy. QC practice is more or less complex depending on the type of production. The book is focused on new trends and developments in QM and QC in several types of industries from a worldwide perspective. Its content has been organized into two sections and seven chapters written by well-recognized researchers worldwide. Several approaches are debated based on sample traceability, analytical method validation, required parameters, class of exponential regression-type estimators of the population means, determination of impurities, viewpoints, and case studies.

Entrepreneurship - Creativity and Innovative Business Models

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ISBN: 9789535100690 Year: Pages: 204 DOI: 10.5772/2650 Language: English
Publisher: IntechOpen
Subject: Economics
Added to DOAB on : 2019-10-03 07:51:48

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What are the differences between an entrepreneur and a manager? According to Schumpeter, the main difference lies in the entrepreneur's ideas, creativity, and vision of the world. These differences enable him to create new combinations, to change existing business models, and to innovate. Those innovations can take several forms: products, processes, and organizations to name a few. In this book, an array of international researchers take a look at the visions and actions of innovative entrepreneurs to be at the source of new ideas and to foster new relationships between different actors to change the existing business models.

Entrepreneurship Education and Training

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ISBN: 9789535120292 9789535142294 Year: Pages: 292 DOI: 10.5772/58525 Language: English
Publisher: IntechOpen
Subject: Education
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Entrepreneurship has a tremendous impact on the economic development of a country, so much that entrepreneurship is seen as a solution for the fast changing economic demands worldwide and has been recognized as a path to sustainable economic development. Despite recognition of entrepreneurship on the road to global economic development, a large body of research on the elements of entrepreneurship education remains unresolved. Are these behaviors inherent to human beings, their genetic code, their psychological traits, or can students, young children, and even adults, be taught how to become an entrepreneur? This book presents several chapters following different approaches to answer these questions. Researchers explore education programs in different countries, they show experiences in entrepreneurship education, explain how to teach entrepreneurial skills, cultural issues, and propose some orientations and reflections on entrepreneurship education.

Tourism - From Empirical Research Towards Practical Application

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ISBN: 9789535146629 9789535122814 9789535142027 Year: Pages: 192 DOI: 10.5772/61385 Language: English
Publisher: IntechOpen
Subject: Economics
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Tourism is that area of activity of contemporary man that touches on various fields of human interest. Representatives of numerous academic disciplines find it intriguing for its exceptionally interdisciplinary character. Conditions for and consequences of the development of tourism are investigated, among others, by economists, geographers, sociologists, experts in culture, anthropologists, management and social policy specialists and even by representatives of some natural sciences. Researchers dealing with tourism need to meet strict methodological requirements, but they get access to a very interesting subject of scientific inquiry, which combines social, cultural, economic and environmental aspects to create an ontologically new quality offering epistemological challenges.

Entrepreneurship - Practice-Oriented Perspectives

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ISBN: 9789535127604 9789535127611 9789535141563 Year: Pages: 186 DOI: 10.5772/62694 Language: English
Publisher: IntechOpen
Subject: Business and Management
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Entrepreneurship has been seen as a phenomenon allowing economic development, job creation, increased productivity and innovation, but many studies do not include the causes of these events. Consequently, the objective of this book is to fill this gap by combining several studies from more practice-oriented perspectives. The various chapters presented here follow several approaches which researchers explore in different contexts and link to specific experiences in entrepreneurship. This book intends to contribute to better understanding of the phenomenon of entrepreneurship and innovation, and to show how these business practices can stimulate economic development in various countries and regions worldwide.

E-Business - State of the Art of ICT Based Challenges and Solutions

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ISBN: 9789535128830 9789535128847 9789535141235 Year: Pages: 108 DOI: 10.5772/62976 Language: English
Publisher: IntechOpen
Subject: Business and Management
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In this book, authors provide latest results of scientific research projects within the area of e-business: Challenges of Information and Communication Technology Usage in E-business Systems; A Proposal for Brand Analysis with Opinion Mining; Customers Online Interaction Experiences with Fashion Brands: E-information and E-buying; Payment System's Determination by Universal Financial Industry Message Scheme According to Single Euro Payment Area; and CSFs for SMEs in Measuring E-commerce Success.

Contemporary Leadership Challenges

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ISBN: 9789535129035 9789535129042 9789535141167 Year: Pages: 274 DOI: 10.5772/62977 Language: English
Publisher: IntechOpen
Subject: Business and Management
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Social and behavioral science has for decades studied and recognized leadership as a social exchange between leaders and followers. But leadership is rather complex, and as such, it tends to lead to an increased interest within and across different disciplines. This book is an attempt to provide theoretical and empirical framework to better understand leadership challenges in various contexts. The authors cover an array of themes that span from an individual level to an organizational and societal level. In this volume, two sections are presented. The first section based on individual level focuses on different leadership styles and abilities, and the other section provides theories to understand leadership in public administration, in industrial settings and in nonprofit organizations.

International Development

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ISBN: 9789535131038 9789535131045 Year: Pages: 182 DOI: 10.5772/63034 Language: English
Publisher: IntechOpen
Subject: Economics
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This book brings together leading researchers in the field of international development to examine issues relating to food security, health, rural development, human development, and institutional strengthening in developing countries. Based on empirical research, the book discusses a variety of topics including nutrition-sensitive agricultural development in South Africa, household food security in Tanzania, medical research in Egypt, child mortality in Christian and Islamic countries, spot improvement of rural roads in Asia and Africa, resilience in natural disaster, the relationship between foreign aid and human development in Africa, and finally developing competencies for rural development project management through the creation of local action groups in Argentina. The book is insightful and serves as an important reference material on international development.

Issues of Human Resource Management

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ISBN: 9789535132271 9789535132288 Year: Pages: 178 DOI: 10.5772/65572 Language: English
Publisher: IntechOpen
Subject: Business and Management --- Social Sciences
Added to DOAB on : 2019-10-03 07:51:50

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The book ""Issues of Human Resource Management"", written by well-known authors, is a result of a teamwork of specialists who have been dealing with the issue of managing human resources in different contexts. The authors from Germany, Spain, Turkey, Slovakia and Romania have submitted results of their current research and have presented important findings that are becoming a starting point for making managers decision so that their businesses can be competitive. You have put your hands on a selection of the best scientific contributions that have been reviewed and now are offering a space for an active debate on partial issues of the given topic. The authors in their work examined also the factors of psychology applied in HRM, the organisation of companies and its impact on human resource management, workers motivation and incentives and investment into human resources development; they searched the field of human resource management in family businesses, the quality of relationship in a workplace and specifics of human resource management in non-governmental organisation.

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