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Strategie di internazionalizzazione e grande distribuzione nel settore dell'abbigliamento

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ISBN: 8884534550 8884534569 Year: DOI: 10.26530/OAPEN_356381 Language: Italian
Publisher: Firenze University Press
Subject: Manufactures --- Business and Management
Added to DOAB on : 2011-11-04 00:00:00
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Abstract

The Stanze della Moda project has set up an Observatory with the purpose of economic and management monitoring of the fabric of the Florentine companies through a marketing and research workshop. The analysis of several major international retailers demonstrates the emergence of a successful business model which, albeit in some respects idiosyncratic and difficult to transfer, represents an innovative stimulus for companies in the sector that want to redefine their competitiveness in the face of the altered market conditions. The focus on the Florentine companies delineates the ways in which the local manufacturers intercept the purchasing channels of major retail, creating a mediated form of sales on the international markets.

3.1 Etica di impresa

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ISBN: 8884534305 8884534313 Year: DOI: 10.26530/OAPEN_356380 Language: Italian
Publisher: Firenze University Press
Subject: Business and Management
Added to DOAB on : 2011-11-04 00:00:00
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Abstract

This book proposes theoretical reflections, tools and techniques for a business ethic that aims at the construction of social welfare. A correct connotation of business ethics is seen in its role of interface between the ontology of the "enterprise phenomenon" and the social ethics of its operation. The book upholds the theory that business development can be such only if it leads to the emancipation of the persons affected by the same. A development in which, that is, it is not only the economic results that have bearing, but above all the way in which they are obtained and exploited. In enterprise, too, priority should hence be given to a practice implemented in a conscientious manner which enhances the complete development of the persons involved, whether they are workers or consumers.

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2006 (2)