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How the World Changed Social Media

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Book Series: Why We Post ISBN: 9781910634493 Year: Pages: 286 DOI: 10.14324/111.9781910634493 Language: English
Publisher: UCL Press Grant: FP7 Ideas: European Research Council - 295486
Subject: Ethnology --- Social Sciences
Added to DOAB on : 2016-03-03 11:01:15
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How the World Changed Social Media is the first book in Why We Post, a book series that investigates the findings of nine anthropologists who each spent 15 months living in communities across the world. This book offers a comparative analysis summarising the results of the research and exploring the impact of social media on politics and gender, education and commerce. What is the result of the increased emphasis on visual communication? Are we becoming more individual or more social? Why is public social media so conservative? Why does equality online fail to shift inequality offline? How did memes become the moral police of the internet? Supported by an introduction to the project’s academic framework and theoretical terms that help to account for the findings, the book argues that the only way to appreciate and understand something as intimate and ubiquitous as social media is to be immersed in the lives of the people who post. Only then can we discover how people all around the world have already transformed social media in such unexpected ways and assess the consequences.

Keywords

social media --- society --- memes

Post Memes

Authors: ---
ISBN: 9781950192434 9781950192441 Year: Pages: 423 DOI: 10.21983/P3.0255.1.00 Language: English
Publisher: punctum books
Subject: Media and communication
Added to DOAB on : 2019-11-13 11:21:03
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Art-form, send-up, farce, ironic disarticulation, pastiche, propaganda, trololololol, mode of critique, mode of production, means of politicisation, even of subjectivation -- memes are the inner currency of the internet’s circulatory system. Independent of any one set value, memes are famously the mode of conveyance for the alt-right, the irony left, and the apoliticos alike,  and they are impervious to many economic valuations: the attempts made in co-opting their discourse in advertising and big business have made little headway, and have usually been derailed by retaliative meming. Post-Memes: Seizing the Memes of Production takes advantage of the meme’s subversive adaptability and ripeness for a focused, in-depth study. Pulling together the interrogative forces of a raft of thinkers at the forefront of tech theory and media dissection, this collection of essays paves a way to articulating the semiotic fabric of the early 21st century’s most prevalent means of content posting, and aims at the very seizing of the memes of production for the imagining and creation of new political horizons.With contributions from Scott and McKenzie Wark, Patricia Reed, Jay Owens, Thomas Hobson and Kaajal Modi, Dominic Pettman, Bogna M. Konior, and Eric Wilson, among others, this essay volume offers the freshest approaches available in the field of memes studies and inaugurates a new kind of writing about the newest manifestations of the written online. The book aims to become the go-to resource for all students and scholars of memes, and will be of the utmost interest to anyone interested in the internet’s most viral phenomenon.

உலகம் சமூக ஊடகங்களை எப்படி மாற்றியிருக்கிறது How the world changed social media (Tamil)

Authors: --- --- --- --- et al.
Book Series: Why We Post ISBN: 9781787354920 Year: Pages: 424 DOI: 10.14324/111.9781787354920 Language: Tamil
Publisher: UCL Press
Subject: Sociology --- Media and communication --- Information theory
Added to DOAB on : 2019-03-15 11:21:03
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How the World Changed Social Media is the first book in Why We Post, a book series that investigates the findings of anthropologists who each spent 15 months living in communities across the world. This book offers a comparative analysis summarising the results of the research and explores the impact of social media on politics and gender, education and commerce. What is the result of the increased emphasis on visual communication? Are we becoming more individual or more social? Why is public social media so conservative? Why does equality online fail to shift inequality offline? How did memes become the moral police of the internet? Supported by an introduction to the project’s academic framework and theoretical terms that help to account for the findings, the book argues that the only way to appreciate and understand something as intimate and ubiquitous as social media is to be immersed in the lives of the people who post. Only then can we discover how people all around the world have already transformed social media in such unexpected ways and assess the consequences.

दुनिया ने जैसे सामाजिक मीडिया को बदल दिया - How the World Changed Social Media (Hindi)

Authors: --- --- --- --- et al.
Book Series: Why We Post ISBN: 9781787354937 Year: Pages: 260 DOI: 10.14324/111.9781787354937 Language: Hindi
Publisher: UCL Press
Subject: Sociology --- Media and communication --- Information theory
Added to DOAB on : 2019-03-15 11:21:03
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Abstract

How the World Changed Social Media is the first book in Why We Post, a book series that investigates the findings of anthropologists who each spent 15 months living in communities across the world. This book offers a comparative analysis summarising the results of the research and explores the impact of social media on politics and gender, education and commerce. What is the result of the increased emphasis on visual communication? Are we becoming more individual or more social? Why is public social media so conservative? Why does equality online fail to shift inequality offline? How did memes become the moral police of the internet? Supported by an introduction to the project’s academic framework and theoretical terms that help to account for the findings, the book argues that the only way to appreciate and understand something as intimate and ubiquitous as social media is to be immersed in the lives of the people who post. Only then can we discover how people all around the world have already transformed social media in such unexpected ways and assess the consequences.

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